Google Profile Insights

See how customers find and act on your Google profile.

Your Google Business Profile is where many customers decide whether to call, visit or keep scrolling. ReviewsGauge brings that activity into one view: how people found you, and what they did next, for every location.

Free forever for Google · No card required · Built for service businesses everywhere

ReviewsGauge, sample product UI
Why it matters

You can count reviews. The rest of the picture is harder to see.

Views, calls and direction requests tell you whether your profile turns searchers into customers. Sitting inside Google on their own, those numbers are easy to miss.

Scattered numbers

Profile stats sit apart from your reviews, so you rarely look at both together.

No trend

One week's figure does not tell you whether things are improving or slipping.

Many locations

Checking each profile by hand does not scale past a branch or two.

How it works

From raw profile activity to a clear read.

1

Connect your profile

Link your Google Business Profile in a few clicks.

2

We pull the activity

Views, searches, calls, direction requests and website clicks sync on their own.

3

See what is working

Trends and per-location views show where you win customers and where to look.

How customers found you, and what they did.

The full picture

See profile views, the searches that brought people in, phone calls, direction requests and website clicks, all in one place. Compare this period with the last, so you know the direction and not just today's number.

  • Views, calls, directions and clicks
  • Branded and non-branded searches
  • Period-over-period trends
See reputation analytics →
app.reviewsgauge.com/analytics
Google profile views, calls and directions over time, sample data
Every branch, side by side.

By location

Rank locations by the activity that matters and spot the profile that needs attention. Insights sit next to your reviews and ratings, so one view covers how customers find you and how they rate you.

  • Per-location breakdown
  • Spot the branch to fix first
  • Included in reports and shared dashboards
See reports and dashboard →
app.reviewsgauge.com/analytics
Per-location Google profile performance, sample data

See it on your own reviews.

Free forever for Google, no card required.

What you get

Know your Google performance at a glance.

Profile views

How often people saw your profile.

Search terms

The branded and non-branded searches that found you.

Customer actions

Calls, direction requests and website clicks.

Trends over time

Period-over-period change, not just a snapshot.

By location

Compare and rank every branch.

In your reports

Included in scheduled reports and shared dashboards.

Works with

Better together.

FAQ

Google Profile Insights, answered.

What Google Business Profile data do you show?
Profile views, the searches that brought customers to you, phone calls, direction requests and website clicks.
Can I see branded versus non-branded searches?
Yes. You can see how many people searched for your name versus the services you offer.
Does it work across multiple locations?
Yes. See each location on its own and compare them side by side.
Is this included in reports?
Yes. Profile insights appear in your scheduled PDF reports and shared dashboards.

Last updated

See what your Google profile is really doing.

Free forever for Google · No card required